Borders ebookstore–powered by Kobo–has reached an agreement “in principle” to partner with Spring Design’s nook-alike Alex ereader. While it makes perfect sense–after all, Alex can’t use BN.com as their store partner like so many other readers while they are suing them–it’s an opportunistic victory for Borders as they play ereading catch-up on a limited budget. Reuters adds, “the Alex e-reader will give the borders.com e-book site top billing, featuring it on its initial screen, a Borders spokeswoman told Reuters, though shoppers will be able to buy and read books from other sources on their Alex e-reader.“ Though they did not […]
