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April 5, 2012By Michael Cader

Early Results from Pottermore, Or Less

April 5, 2012By Michael Cader

Pottermore executive Charlie Redmayne told Radio Litopia that in the first three days after launching on March 27, JK Rowling’s web site sold over £1 million worth of ebooks. And he proclaimed, as you would expect according to script, that initial sales were higher than expectations. “We had budgeted for a much lower figure,” Redmayne insists, noting that sales have softened since the splash debut. “It is still running at a much higher rate than I was anticipating, even for the launch. It is still surpassing anything I’ve ever seen for e-book sales.” Given the years of pent-up demand and […]

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Filed Under: Direct publishing, ebookstores, eNews

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