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June 4, 2012By Sarah Weinman

IDPF Executive Panel Focuses on “Serving The Author,” Not Necessarily Selling Direct

June 4, 2012By Sarah Weinman

Once the inevitable if obligatory reminder from IDPF organizers Monday at their annual conference that there would be no talk of anything related to agency pricing or the Department of Justice investigation was dispensed with, Bloomsbury ceo Richard Charkin, Open Road ceo Jane Friedman, and Random House president of sales and digital operations Madeline McIntosh engaged in a spirited discussion of how a publisher sells direct, their attitudes on DRM, and other digital publishing matters. In terms of how important is it for publishers to nurture direct relationships with readers on a going-forward basis, McIntosh said that at Random House, […]

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Filed Under: BEA12, eNews

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