Bookigee founder Kristen McLean and Bowker executive Carl Kulo kicked off this morning’s Publishers Launch conference Children’s Publishing Goes Digital with updated data findings from fall 2012, the latest installment in their ongoing analysis of the purchase and discovery of children’s books. McLean underscored the overall stability of the children’s book market: As to “the fear–that we were going to lose readers” with the rise of other electronic media, “there’s no data we’ve seen to support the idea that kids are reading less, and we’ve seen some data to support the idea that kids are reading more. We really believe […]
