One persistent, unanswered question is whether the generally negative press coverage of the standoff between Hachette Book Group and Amazon has had any effect on the etailer. In a recent survey of almost 5,300 buyers (completed July 19), Peter Hildick-Smith of the Codex Group reports finding high awareness of the dispute. Just over 39 percent of respondents indicated that they were aware of the standoff. (For comparison, 28 percent of books buyers are “aware” of Malcolm Gladwell and 35 percent are aware of Lee Child.) Among those book buyers aware of the dispute who have an opinion on that disagreement, 19 percent […]
