Olson’s Letter Peter Olson has caused somewhat more than the usual stir with his annual year-end letter. Both the WSJ and the NY Daily News take note of a line near the end that reads: “In the year ahead I will report to you on our progress with these initiatives, which, in time, may include direct sales online of our books to readers as a complement to our existing sales channels and the expansion of our proprietary publishing, as well as many other publishing, marketing, and distribution ideas.” The Journal erroneously leads with the conclusion that it’s “the first such […]