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August 26, 2008By Michael Cader

Barefoot Path to Success

August 26, 2008By Michael Cader

With their 1,000-square-foot boutique in the Fifth Avenue FAO Schwarz opening on Thursday, Cambridge children’s publisher Barefoot Books is the focus of a feature in the Boston Globe. “Under the deal, FAO Schwarz isn’t charging rent, but revenue from book sales will be split 50-50.” (Schwarz ceo Ed Schmults made the deal after visting Barefoot’s store in Cambridge. “The deal vindicated [owner Nancy] Traversy’s decision to keep the 7-year-old shop open. Though her company as a whole is profitable, the store has never made a profit.” With reported sales of $6.8 million last year, the company’s revenues come in a […]

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Filed Under: Small/Indie Publishers Tagged With: Children's Books

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