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August 7, 2008By Michael Cader

How the Press Gets eReaders Wrong Every Day

August 7, 2008By Michael Cader

There’s an FT column today by John Gapper that crystallizes some thoughts I’ve had recently about how poorly the press handles coverage and analysis of the budding market for e-readers. His thesis is that when it comes to e-reading devices, “The danger for Sony is that it is already too late. Amazon has grabbed the market-leading position from Sony and established a stronger brand, which is what happened with the iPod and the Walkman. Sony never managed to recover, despite trying repeatedly to match Apple.” His analysis is based on the rumor of 240,000 Kindles having sold so far (ultimately […]

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Filed Under: eNews Tagged With: eReaders

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