At Business Week, Sarah Lacy writes about a topic “near and dear” to her: how publishing can adapt and “stay everywhere” in the wake of changing social media and Web 2.0 applications: “A way to do that is to ensure that publishing learns how to exploit the full benefits of the social media tools now taking hold of the Web. Newspapers dragged their heels and look what’s happening to them. As great as the Kindle is, publishing has a long way to go.” Her five lessons for the industry include looking to Yelp, Digg and Twitter for ways to “make […]
