The “cover story” in the current issue of Costco’s member magazine dubs the warehouse clubs “the big little bookstore” and looks at how Pennie Clark Ianniciello and her three assistant buyers have built “one of the top five booksellers” in the country. Carrying only about 200 titles at any given time, they say “it’s not uncommon for Costco to purchase 20 to 25 percent of a new book’s first printing.” Harper vp of sales Jeff Rogart concurs that “Costco is consistently one of our top retailers for total sales and frequently ranks number one or two on individual titles.” But […]
