Simon & Schuster says their 25 promotional short graphic-video episodes based on Stephen King’s short story “N” were viewed over one million times online and via mobile phones. The company declined to break out sales via iTunes, but spokesman Adam Rothberg says “the downloads and revenues were a very healthy number that exceeded our expectations, especially given that it was also available for free.” He also indicates that promotion produced “higher” pre-orders for the just-released book JUST AFTER SUNSET. Scribner printed “about 20,000” copies of a higher-priced collectors set that includes all of the video episodes on DVD, “which is […]
