Rather than another public service campaign, HarperCollins president of sales Josh Marwell aims to inspire his troops with a holiday poem. In part: For it’s books that make the best gifts of all,For every season from summer to fall.For Christmas, Hanukah, Diwali and Eid,Books are must gifts for all that can read! Now, Edgar! Now, Lennon! Now, Marley and Wally!On, Collins! On, Wicked! On, Fancy! On, Nancy!To the top of those lists! To huge POS! Now sell away! Sell away! Sell away all!Let’s not give up hope for the season now here.Books are winners, so don’t shed a tear.Consumers are […]