Building social networks around college textbooks has already showed promising results, and now Simon & Schuster had developed a book-focused social networking site for teens aged 14 to 18 called Pulse It. Site members can read one book a month online for free. S&S says books “will be a combination of titles that have just been released or are soon-to-be published.” Participants earn points for reviews and other posts and site actions, and can win free books and other prizes. Simon & Schuster says the site was a natural outgrowth of their Pulse It Advisory Board, which provided 3,000 teens […]
