Disney Publishing has launched a subscription-based web site that will present a broad catalog starting with about 500 electronic children’s books for readers ages 3 to 13. DisneyDigitalBooks.com is priced at $8.95 per month (or $79.95 annually), and offers a few free books for trial with registration. Disney Publishing president Russell Hampton tells the NYT, “We want to make reading an even bigger deal in a kid’s life, and if we can do that in a new and interactive way — great.” The paper says “a huge marketing effort will set about drilling the site into the public consciousness,” including […]
