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January 29, 2010By Michael Cader

Steve Jobs Makes It Quite Clear How This Will Work

January 29, 2010By Michael Cader

Further to our own reports on how publishers hope/expect to the deploy the agency model of selling terms broadly across their ebook accounts to retake some measure of control over the pricing of new releases, Apple’s Steve Jobs essentially confirmed the plan to the WSJ’s Walt Mossberg in a brief video interview. Mossberg wondered why someone “should buy a [b]book for $14.99 when you can buy one from Amazon for $9.99 on the Kindle or Barnes & Noble?” A confident Jobs replies, “That won’t be the case…. The prices will be the same.” How in the world will prices be […]

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