Abrams updated sales information on sales of Jeff Kinney’s new DIARY OF A WIMPY KID book, published four weeks, now with 6.5 million copies in print after three reprints. CEO Michael Jacobs says they have tracked nearly 2 million copies sold through the trade in the first four weeks, which “has exceeded all of our expectations in all markets.” Abrams also sells a considerable quantity of books in the school market through Scholastic’s book clubs and fairs (roughly equivalent to the trade market) but that sell-through is harder to track precisely in real-time. Those trade sales are up 35 percent […]
