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March 4, 2011By Michael Cader

Announcements: Russia at BEA, Harper Offers “Book Perks”

March 4, 2011By Michael Cader

BEA will host Russia as guest of honor in their Global Market Forum program in 2012. Russia holds a similar role at this year’s London Book Fair. BEA organizers say that “Russia plans to have 50 Russian writers plus another 50 editors and publishing executives coming to New York for these events, which will include both a cultural and a professional component.” HarperCollins has officially launched a groupon-esque site, BookPerk.com. They carry–and push out–a series of offers for signed and deluxe editions of books and other “extras” like movie tie-in tickets along with contests (like a “perk of the day” […]

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Filed Under: Book Fairs, Direct publishing, eNews, Features/Offers, International News, Web marketing/promotion

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