A BEA panel convened by Google and moderated by Google Books executive Tom Turvey joined the many forums looking at “the future of ebooks.” Take this as a selection of the most provocative or interesting soundbites rather than an end-to-end chronicle of the panel: Evan Schnittman from Bloomsbury asserted that what’s selling in ebooks is what’s selling in print, which “is exposing that publishing does not know how to market ebooks yet.” He added, “let’s be honest, we’ve never marketed backlist before.”As Perseus Books Group ceo David Steinberger put it, “digital is very good for hunters, not so good for gatherers.” Later […]
