Anne McDermid and Associates is launching dropCapLiterary, which will consult with authors to provide “advice and instruction on marketing, promoting and selling their work in the new digital age.” Run by technology host, journalist, and strategist Amber Mac and McDermid agent Chris Bucci, dropCapLiterary will operate independently of the literary agency, open to all authors, “regardless of representation,” charging fees for negotiated services. That menu of optional services includes: “building and enhancing an author’s online platform; developing an online marketing strategy tailored for each book; managing available ebook and enhanced ebook rights; determining marketing strategies for ebooks; and collaborating with […]
