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Borders Sues Vendor For Allegedly Steering Borders Rewards Customers To Separate Website

September 2, 2011
By Sarah Weinman

As Borders prepares to auction off what it hopes will prove to be valuable intellectual property, including its Borders Rewards customer data, the company has gone to court to protect those assets from infringement by a former Borders vendor. The complaint filed in New York bankruptcy court charges that Next Jump, the company hired in 2007 […]

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Filed Under: Borders, Finance, Legal

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