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September 12, 2011By Michael Cader

Details on Amazon’s Prime eBooks Benefit Plan

September 12, 2011By Michael Cader

Last week there was a new round of intensification in Amazon’s long-brewing efforts to enlist publisher participation for an ebooks free-access model as part of the benefits package for their Prime members, as we heard from multiple publishers. The WSJ ran with a brief story last night with only modest details, which may have inadvertently given the venture the appearance of broader scope than it has acquired so far. Meanwhile, core trade people we’ve spoken to on background-only have provided a colorful range of metaphors invoking pigs with wings and a frozen underworld–even as some whose businesses focus more on […]

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Filed Under: eNews, New Business Models, Uncategorized

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