Barnes & Noble has secured a significant in-store “exclusive” for the holidays: a novella from James Patterson, MERRY CHRISTMAS, ALEX CROSS. The bookseller will give a free copy–either printed, or digital–to customers who buy Patterson’s just-released KILL ALEX CROSS in hardcover and one other Patterson title in any format from a Barnes & Noble Store. Perhaps as important as the exclusive offer, designed to help drive store traffic, is that Barnes & Noble says they have developed a “cashiering system [that] will allow retail customers to seamlessly combine a Nook Book purchase with the purchase of the new hardcover title […]
