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January 19, 2012By Sarah Weinman

Apple Launches iBooks2, “A New Textbook Experience For The iPad”, Opens Door to Self-Published Illustrated Books

January 19, 2012By Sarah Weinman

Apple svp of worldwide marketing Phil Schiller led off Apple’s much-anticipated “education announcement” at New York’s Guggenheim Museum Thursday morning, before a strictly-limited but modestly-sized audience of about 150 invitees and members of the press. (Though focused on education, guests included multiple heads of trade houses.) “This is really special for everyone at Apple, because today’s event is about education. Education is deep in our DNA and has been from the very beginning.” Schiller said that “as students are starting to be introduced to iPad in learning, some really remarkable things are beginning to happen.” That was true to an […]

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Filed Under: eNews, Higher Ed

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