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January 14, 2013By Michael Cader

Boys Are Showing More Interest In Reading, But Girls Report Less Love for Books

January 14, 2013By Michael Cader

Scholastic releases the fourth edition of their bi-annual survey, looking at views on reading of kids ages 6 to 17 and their parents. (The full survey comes out at 11, so much as we don’t like to write up press releases only when looking at data, that’s what we had to work with this morning.) Perhaps the best news in the survey is that among boys, they found an increase in “reading enjoyment”–26 percent say they love reading and 47 percent attest to the importance of reading for fun, up from 20 percent and 39 percent respectively in 2010. The […]

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Filed Under: Children's, eNews, New Business Models

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