As a tangential part of the still-emerging story of the unceremonious firing of top NYT editor Jill Abramson, a fascinating internal NYT report has appeared online. Ironically for a report that bemoans how disruptive competitors such as BuzzFeed and the Huffington Post can “regularly outperform the NYTimes in terms of traffic simply by aggregating & repackaging Times journalism,” the report itself was not published by the NYT — rather, it was posted by BuzzFeed, which put the entire report on Scribd (thought it’s missing 5 pages). Titled INNOVATION and dated March 24, the 96-page book was prepared by an eight-person […]
