The overall message — or attitude — was pretty consistent throughout the day at a lively and informative Publishers Launch Kids conference kicking off Digital Book World on Tuesday. With a robust traditional market for children’s books of all kinds, “it’s a much more interesting place than it was a few years ago,” as Random House Children’s president and publisher Barbara Marcus put it. Previously, children’s publishers “looked at digital as an extension of what we were doing in print” and the results were not promising. Now, as Disney Worldwide publisher Suzanne Murphy agreed on the same panel, there’s an […]
