It’s no big surprise that European-based subscription service Blloon is officially closing at the end of October. The subscription program was spun out of ebook technology provider and platform txtr — which went insolvent earlier this year, before pieces of the operation and some of its personnel were picked up by retailer Media-Saturn — and both Blloon and txtr were run by Thomas Leliveld. The public notice says, “We haven’t been able to align with our partners to create a sustainable business.” An email from Leliveld to publishing partners notes their original model of providing limited reading based on points “was not […]