Amazon isn’t the only company of scale experimenting with a sleek new concept bookstore. Last Friday, a 1,000-square-foot concept store opened in under-served Puerto Rico with backing from Penguin Random House, in partnership with the island’s Bookmark (which opened their first store in 2013). At the new Bookmark Boutique, “During its first three months of operation, Penguin Random House will provide support with public relations, an aggressive author event calendar and innovative technology designed to help readers discover new books and authors,” according to a local paper. Similar to the modestly-sized Amazon Books experiment in Seattle, Bookmark Boutique aims to use technology […]
