HarperCollins has announced the launch of BookGenie and Epic Reads, two bot-powered book recommendation engines available through Facebook Messenger. Both provide book recommendations through one-on-one chatting. With Bookgenie, readers request a recommendation based on a book they enjoyed, or select from curated recommendations. Epic Reads, related to the publisher’s YA-focused site, allows readers to specify what kind of mood they’re in, as well as what books and authors they enjoy. HarperCollins vice president of marketing Carrie Bloxson said in the announcement, “We’re always looking for ways to help readers discover new books and authors. The BookGenie bot combines the power of […]
