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Walmart eBooks, Kobo Integrates OverDrive, NYPL’s Instagram Books

August 22, 2018
By Michael Cader

As we previewed on Tuesday, today is the official launch day for Walmart ebooks (including digital audiobooks as well), in partnership with Rakuten Kobo. In separate news, Kobo has added “one-touch public library lending” to all of their ereading devices, for libraries that use Rakuten’s OverDrive. Kobo ceo Michael Tamblyn says in the announcement, “The insights and feedback gleaned from readers on our most premium device showed that those who borrowed ebooks directly from their public library on average read 30 percent more than those who did not use the library feature. Avid readers clearly appreciate the easy access to more […]

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Filed Under: ebookstores, eNews, Web marketing/promotion

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