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Reese’s Book Club Explores A Subscription Box

April 22, 2019
By Sara Grace

Content platform Hello Sunshine, home of Reese Witherspoon’s wildly successful book club, is considering a subscription box offering. Tech Crunch was the first to notice that a survey sent to Hello Sunshine’s email list April 16 included several box-focused questions. The 43-question survey, appropriately incentivized with a contest to win a book box, asks readers […]

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Filed Under: Distribution, New Models, Uncategorized

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