Publishing-related startup Authoritive formally announced the completion of $5 million in seed funding, led by edtech venture firm Owl Ventures, and including Guardian Media Ventures. The Lean Startup author Eric Reis is also an investor and board member. Founded by literary agent Christy Fletcher, Figment co-founder Jacob Lewis, and technology executive Gene Cohen, Authoritive uses messaging technology to provide instruction, coaching and other learning experiences from experts — including such authors as Gretchen Rubin, Denise Hamilton, Sarah Knight Mark Bittman, Susan Cain, Danielle Town, and Tim Tebow. (While some are Fletcher & Co. clients, many are not.) In addition to direct-to-consumer […]
