Starting January 31, the UK’s Channel 4 will air a seven-episode TV series called The Great Cook Book Challenge with Jamie Oliver. Following a series of cooking challenges among 18 chefs, one winner will get a cookbook publishing deal with Penguin Michael Joseph. The publisher’s managing director Louisa Moore is head judge on the show. She says: “I hope and believe that this show offers an opportunity to showcase one area of publishing to a wider audience in a positive and genuine way, that it can start to help demystify the publishing process, because it is essential and necessary now […]
