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March 5, 2025By Michael Cader

Obituary: Bruce Westwood

March 5, 2025By Michael Cader

Founder of Westwood Creative Artists Bruce Westwood, 84, died peacefully at home on February 28. Originally a venture capitalist, he paired with Sterling Lord to create Sterling Lord Canada, and then created WCA in 1995 following the acquisition of McKnight Gosewich Associates and the Lucinda Vardey Agency. The agency notes that, “Bruce’s foundational belief was to build from within, and he was so pleased that the new owners of the agency came up through its ranks. If you’d like to honor Bruce’s memory and legacy, we can think of no more appropriate way than to raise a glass of rosé […]

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Filed Under: Agency News, Obits

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