Back to the Future Not only did Sony present their new Reader device to the press last night, but they also made it available for sale immediately through their online store, selling for $350. Borders will be the first physical retailer to put units on sale, in October, and Sony says additional retail partners outside of bookselling will be announced soon. Borders will carry the units in about 300 stores. The Reader only works fully with the Windows XP platform for now however, though it can display unencrypted standard file formats such as PDF and text files, still good for […]