Borders Readies New Strategy Just like the flailing chains in the UK that suddenly realized the Internet matters, Borders indicated it will introduce a new online strategy that may include a change in its five-year relationship with Amazon. That’s just part of a larger strategy that new CEO George Jones will unveil next February or March. He said, “We need to differentiate ourselves so that a customer is willing to drive by our competitor’s stores for certain products we carry. We want to focus on certain key categories where we will really stand out.” Bloomberg Students Sue Over Textbook Pricing […]
