ScrollMotion was among the app makers to be featured at yesterday’s Apple Worldwide Developers Conference, gaining international attention for the new version of their Iceberg Reader, coming this summer when Apple updates the operating system for the iPhone. ScrollMotion will take advantage of Apple’s newly-added “in-app purchasing” capability so that users of its readers can buy books and magazine subscriptions directly from within the app. (Which means they will purchase through their iTunes account, and Apple will get a piece of the business.) ScrollMotion claims that they will build to offering one million books, along with 50 magazines and 170 […]