The Times UK claims they received an “official marketing memo” by mistake with details about JK Rowling’s Pottermore website, which officially launches Thursday at 7 AM EDT at an event at the Victoria & Albert Museum in London. According to the story, Pottermore is “a sophisticated online game that contains clues to prizes that are hidden in the real world. These are an unstated number of magic wands secreted in Britain and America, and possibly other countries.” The Times notes it’s still not clear whether the treasure hunt is Pottermore itself, or a marketing ploy, or if the “leak” is […]
