Barnes & Noble has solidified its plans to expand NOOK beyond the US and the UK with the appointment of Patrick Rouvillois as vp, managing director for international, reporting to Jamie Iannone. Rouvillois, who will work out of Luxembourg, was most recently global cmo and head of eCommerce for Carrefour. “We’re thrilled to have Patrick join the team as we embark on our international expansion of the NOOK brand into the UK and beyond,” Iannone said in a statement. “Patrick brings strong leadership to the role, and his vast background in the retail, consulting, telecom and media sectors will be […]
