Author, entrepreneur and “ruckus maker” Seth Godin has unveiled his latest experiment in a long line of efforts to publish directly: His new forthcoming book WHAT TO DO WHEN IT’S YOUR TURN [And it’s always your turn] is available online for discounted direct, pre-order through October 8, while Godin closes his first printing. The trade paperback “full-color book in magazine format” is positioned as “focusing on our invented battle with fear and our obligation to do work that matters.” Put a different way, he is “taking the most powerful, personal messages of [his] blog and recent books, mixing them with evocative photos and […]