In contrast to the WSJ story about college textbook companies that sell students lightly customized books and pay colleges royalties to help keep the students locked in to over-priced books, USA Today reports on an alternative approach. Open textbooks “are free textbooks available online that are licensed to allow users to download, customize and print […]
Textbook prices
Latest Textbook Trick: Slightly Customized Books Defy Used Sales
No wonder students rebel against textbook publishers. The latest twist, described in today’s WSJ, is for publishing companies to produce slightly customized books–like a special edition of “A Writer’s Reference” that puts the University of Alabama’s name on the cover and includes a 32-page section describing the school’s writing program (taken right from the school’s […]