The Association of American Publishers will start a “pilot program” of webcasts featuring editors pitching Winter 2009 books to an intended online audience of booksellers media, beginning in September. For two weeks, two editors per day (on select days) will present “upcoming titles that have inspired them” in live 30-minute webcasts. Media and booksellers can call in and ask questions. Starting September 16, the schedule features: Rebecca Saletan from Houghton Mifflin Harcourt; Tom Miller from Wiley; Bill Thomas from Doubleday; Geoff Shandler from Little, Brown; Cindy Spiegel from Spiegel & Grau; Amy Einhorn from Putnam; George Witte from St. Martin’s; […]
