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May 13, 2009By Michael Cader

Amazon Gets Closer to Publishing with "Encore" Program

May 13, 2009By Michael Cader

Amazon has announced a new program in which they will harvest “information such as customer reviews on Amazon websites to identify exceptional, overlooked books and authors that show potential for greater sales.” Amazon then helpfully “partners” with the authors to reissue their books with “marketing support” and sales through Amazon, the Kindle store, and Audible but also–at least they hope–distribution to “national and independent bookstores via third-party wholesalers.” From the listing on the initial selection, 16-year-old Cayla Kluver’s self-published YA fantasy romance novel LEGACY, the “publisher” will be billed as Amazon Encore, which could be a nonstarter for many of […]

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Filed Under: New Imprints

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