South by Southwest is partnering with business publisher Advantage to launch a new business imprint called SXSW Books. They write in a release that Advantage will help authors with “writing, editing, book design, publishing, distribution, promotion, and media strategy.” (Advantage Books is a paid service.) Hugh Forrest, president of SXSW says, “At SXSW, our purpose is to help creative people achieve their goals. Working with Advantage gives us the opportunity to shine a spotlight on authors who are trailblazers in their fields. A content partnership of this kind is a first for us and it’s a significant and exciting way […]
New Imprints
Ulysses Press and Spot Gloss Media Launch Bluestone Books
CEO of Ulysses Press and Perfect Bound Keith Riegert and Holly Schmidt and Bruce Lubin, founders of Hollan Publishing and Castle Point Books respectively, recently merged formally and rebranded as packager and publisher Spot Gloss Media, have joined to launch publishing company Bluestone Books. Bluestone aims to publish 25-20 books a year in popular culture, practical non-fiction, and “concept-driven children’s titles,” with the first list of nine books publishing in summer 2025. According to a release, “Spot Gloss Media’s in-house team of writers, editors, and art directors will oversee all creative development for Bluestone Books, while Riegert brings the distribution […]
Crown Launches Storehouse Voices Imprint
Crown Publishing Group has launched a new imprint, Storehouse Voices, “dedicated to elevating Black voices.” Entrepreneur and philanthropist Tamira Chapman will lead the imprint as publisher. Chapman is ceo of merchandising company Storehouse In A Box, and has previously worked with PRH hosting virtual events for authors including Supreme Court Justice Ketanji Brown Jackson, Michelle Obama, and Amanda Gorman. Porscha Burke has moved over to serve as associate publisher. She was most recently senior editor and director of DEI strategy for the Crown and Random House Publishing Groups. Jennifer Baker will join as editorial director on February 10. She was […]
The Continuing Rise of Bloom Books
The NYT celebrates the continuing success of Sourcebooks’ Bloom Books imprint. In 2023 Bloom had already grown to sales of more than $100 million less than three years after its founding, and sales for 2024 are up another 58 percent. “In an era when TikTok can catapult authors to success overnight, Bloom has developed a lucrative formula: courting self-published authors who have a built-in fan base, taking over their print distribution, building up their brand and market share and turning them into mainstream best sellers. That model has propelled the careers of novelists who now rank among the genre’s most […]
Imprints: Sofia Coppola Launches Important Flowers
Sofia Coppola has partnered with UK publisher Mack to launch an imprint called Important Flowers with a visual focus. The first title, a book of photos taken on the set of Coppola’s first film, The Virgin Suicides, will debut in April. The second title, to be released in September, will be a visual history of the Chanel fashion house. Coppola told Vogue, “I just really love putting a layout together. Photo books have always been so important to my creative process, so I thought it could be fun to have a hand in making some more.” Elsewhere, Bonnier Books UK […]
Sourcebooks Audio to Launch In 2025
In January a new Sourcebooks Audio line will release its first titles, initially producing audio versions of mysteries from Poisoned Pen Press and romance novels from Sourcebooks Casablanca, as well as nonfiction from the Callisto imprint. Catherine Bucaria is vp, publisher of Sourcebooks Audio, having previously served as director of audio strategy & acquisitions at Penguin Random House, and Almeda Beynon is director of audio production, after working as executive producer of audio at Harper Collins. The Sourcebook Audio lines will operate as imprints within Penguin Random House Audio. (PRH owns 75 percent of Sourcebooks, though the publisher operates independently.) […]