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October 21, 2009By Michael Cader

Kinney Connects with His Readers

October 21, 2009By Michael Cader

This week it was Wimpy Kid creator Jeff Kinney’s turn to the lift the marketplace, with a big opening for his latest installment in the series, DOG DAYS. Sales tracked by Nielsen Bookscan were approximately 507,000 copies–more than twice the big opening for Kinney’s THE LAST STRAW at the beginning of the year. Abrams CEO Michael Jacobs says the house’s own tracking estimates a first-week sale that “exceeds 750,000 copies” through the trade overall. They have gone back to press for another 500,000 copies (after an announced first printing of 4 million copies). Jacobs notes that Kinney’s backlist sales were […]

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