NPD Bookscan noted in a release that Colleen Hoover has sold 7.3 million print books so far this year, through August 27. Right now she occupies four of the top six spots on Bookscan’s most recent bestseller list, and nine of the top 20 spots — with titles from three different publishers. Year to date, […]
Statistics
Media Coverage Drives Sales for Challenged and Banned Books
NPD BookScan looked at sales data for books that have been removed from shelves or publicly challenged, finding that media attention converts into sales spikes — though the absolute numbers range widely. “When a book finds itself at the top of a national news story because it has received a challenge, sales go up,” said […]
Forbes List of America’s Best Midsize Employers Includes PRH, Scholastic, S&S, and More
Forbes released its list of the 500 Best Midsize Employers, including several publishers. Penguin Random House ranked #4; Scholastic ranked #41; McGraw Hill ranked #277; Simon & Schuster ranked #342, making the list for the first time; and Houghton Mifflin Harcourt ranked #420. Forbes and market research company Statista compiled the list by “surveying 60,000 […]
More Indications of A Strong Year, with Big Gains for Print Fiction
Further to Monday’s report on data from the AAP and NPD Bookscan suggesting the year’s strong book sales are likely to hold up through the end of the year, NPD Bookscan analyst Kristen McLean wrote in her November sales analysis, “The US Book market is pretty much locked in for a strong end of year.” […]
Holiday Sales Update
NPD Bookscan issued their weekly analysis of print book sales, which remain strong heading into the final holiday sales week. The big question is whether that last week of sales before the holiday — which is the single biggest week of the year — can remain strong given the limitations of everything from store capacity […]
July AAP Shows Another Strong Month for Trade Books
July’s AAP StatShot report shows a continuation of June’s trend of rising sales, at $647 million, up $103 million compared to last year. Adult sales gained $79 million, to $460 million, while children’s sales were $24 million higher, at $187 million. Returns remained modestly lower than a year ago, down (10.7) percent. The month’s big […]