As anticipated, the inclusion of an extra pre-holiday shopping day helped to lift the final week of holiday sales above the same closing week from last year. Notably, it’s the first and only week in the holiday sales stretch in which 2022 sales outpaced the same week from 2021. (Indeed, the last time a 2022 […]
Statistics
AAP Sales Fell 14.3 Percent In October
The AAP reported sales for October, which is usually the biggest month for reporting publishers as they ship big fall releases and fill store inventory in preparation for holiday sales. Overall trade sales were 14.3 percent lower than the record showing a year ago, falling $151 million, but still the second-strongest October showing. Adult sales […]
Hoover’s Print Sales Have Topped 7 Million Units in 2022
NPD Bookscan noted in a release that Colleen Hoover has sold 7.3 million print books so far this year, through August 27. Right now she occupies four of the top six spots on Bookscan’s most recent bestseller list, and nine of the top 20 spots — with titles from three different publishers. Year to date, […]
Media Coverage Drives Sales for Challenged and Banned Books
NPD BookScan looked at sales data for books that have been removed from shelves or publicly challenged, finding that media attention converts into sales spikes — though the absolute numbers range widely. “When a book finds itself at the top of a national news story because it has received a challenge, sales go up,” said […]
Forbes List of America’s Best Midsize Employers Includes PRH, Scholastic, S&S, and More
Forbes released its list of the 500 Best Midsize Employers, including several publishers. Penguin Random House ranked #4; Scholastic ranked #41; McGraw Hill ranked #277; Simon & Schuster ranked #342, making the list for the first time; and Houghton Mifflin Harcourt ranked #420. Forbes and market research company Statista compiled the list by “surveying 60,000 […]
More Indications of A Strong Year, with Big Gains for Print Fiction
Further to Monday’s report on data from the AAP and NPD Bookscan suggesting the year’s strong book sales are likely to hold up through the end of the year, NPD Bookscan analyst Kristen McLean wrote in her November sales analysis, “The US Book market is pretty much locked in for a strong end of year.” […]