Apple said yesterday that they have sold 3 million iPads in the 80 days after launch. With help from Father’s Day and the international rollout, the rate of sale has increased as the third million were sold in 21 days. (The first million took 28 days and the second million took 31 days, but those sales milestones both included pre-orders–first for regular models and then 3G, and then international pre-orders.)
For anyone who thinks they overspent on a Nook or Kindle for Father’s Day, right before the latest price cuts were announced, the WSJ reports that you can get a discount, as long as you ask for it. Amazon tells the paper it will credit customers $70 on Kindles shipped in the last 30 days. Barnes & Noble says it will refund $10 along with a $50 gift card to Nook buyers who are within the 14-day return period. (The article does not address purchasers of devices from Target and Best Buy.)
Following the Nook and Kindle price cuts, Borders announced yesterday that they will include a $20 Borders gift card and “double Borders Bucks,” providing another $10 credit towards a future Borders purchase, along with their $150 Kobo ereader.
Shambhala Publications will work with Open Road as their exclusive digital marketing partner. Open Road’s digital entertainment evp Luke Parker Bowles will produce marketing videos about Shambhala’s authors, books, “and the worlds and ideas that they explore,” focusing initially on four authors–Pema Chodron, Natalie Goldberg, David Richo, and ChÃ¶gyam Trungpa–as their titles release in ebook versions.
Shambhala expects to have the bulk of its backlist converted to and available as ebooks by the end of the year, and will publish its frontlist simultaneously in print and ebook form starting in September.
Yesterday Open Road announced the availability of 24 ebooks from thriller writer Jack Higgins.