Page & Vine, the publisher founded by author author Meredith Wild, will sell and distribute their titles through Simon & Schuster in the US and Canada, beginning with summer 2023 titles.
Calling Attention to Banned Books Lifts Them Up
Open Road has found that highlighting banned and challenged books in targeted promotions significantly drives awareness and sales. In their initial marketing efforts to “highly targeted segments of power readers” identified by the company’s data science and machine learning technology, “The initial response from readers has been extraordinary, with unheard-of open rates above 75 percent on segmented email sends.” As a result, the company is rolling out a Free Voices marketing initiative, open to all publishers, that can promote ebook editions (which require “limited time, consumer-friendly ebook pricing”), print and audio editions, or both. Chief marketing officer Peter McCarthy says […]
Buzz Books Fall/Winter Season Preview
Earlier this week we launched our Buzz Book 2023: Fall/Winter sampler, with excerpts from an array of great forthcoming literary and debut fiction. If you haven’t downloaded your copy yet, the “trade edition” is available now from NetGalley and Edelweiss. or find the consumer editions all linked at our main Buzz Books website. As usual, we begin our free ebook with a broad overview of the upcoming publishing season, featuring hundreds of notable titles on the way. We’ll be presenting extracts from that season preview in the coming days, beginning here with our full list of literary fiction for the fall/winter season, alphabetically by author. Titles […]
Real Book Sales Data, Now with A New Name
Following NPD’s merger with IRi last year, the combined companies have renamed themselves Circana, so you will see the Bookscan family of data products referred to as Circana Books or Circana Bookscan from now on. They report that last week print book sales were up 580,000 units compared to the same week in 2022, after six weeks of running a little below last year, now running 1 percent below 2022 on a year-to-date basis. As we reminded writers through our new monthly Authors Lunch last week — to significant interest — PM drives access to Bookscan’s real sales data for […]
PM Tips: Get Real Book Sales Data
Finding out the actual sales for a book—whether it’s your own title, or a comp title you are curious about—can be quite difficult. The gold-standard data service publishers, retailers and agents use to track actual retail sales of trade print books in the US is Bookscan. (It includes Amazon, Barnes & Noble, Books-a-Million, Costco, Target, Walmart, and many other general and specialty retailers selling books, plus over 800 independent bookstores, covering approximately 85 percent of trade print sales in the US.) As of this week, Bookscan’s parent company has changed its name, so you will see it referred to as […]
For Just A Few Days: A Free Trial at PM
To close out the year and ring in the new, we are offering one of our very occasional free trial periods at PublishersMarketplace. Register now through January 1 and you can check out our rich resources with no further obligation (though of course we hope you stay with us into the new year). Please follow the posted terms, and cancel before the end of day on January 1 if you do not want to keep a membership for a full month. Happy new year from all of us at PM.