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September 8, 2011By Michael Cader

Random House Moves to All-Digital Catalogs In 2012

September 8, 2011By Michael Cader

Random House will move to digital-only catalogs next year, beginning with the summer 2012 children’s lists (for which the selling season begins in early January) and the fall 2012 adult lists. They are using the Edelweiss electronic catalog service, as well their own web sites. The randomhouse.biz site will feature searchable, sortable information for the trade on forthcoming titles, and the divisional consumer sites will integrate and display new title data as well. PDF downloads will be available as well, though some of the site resource enhancements are a work-in-progress, and will be ready for the transition. Random House director, […]

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Filed Under: eNews, Marketing, Web marketing/promotion

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