In other Amazon news, there’s much consternation over the company’s one-day promotion to encourage people to use their mobile Price Check app. To be clear, the promotion does not apply to books–just to toys, electronics, sporting goods, music and DVDs. The offer, good for Saturday, December 10 only, provides a 5 percent discount (capped at a maximum of $5) on up to three qualifying times. Users must run the latest version of Amazon’s price checking app, and enable the geo-location feature. More broadly, however, Amazon wants to encourage shoppers to “submit” local price data to the etailer, presumably to sharpen […]
